TaylorMade, the No. 1 driver brand in golf, introduced Movable Weight Technology four years ago in a seminal driver called the r7 quad, which gave golfers the ability to move weight in the driver head to promote changes in trajectory to gain greater distance and accuracy. It was followed by the r7 425, the r7 460 and r7 SuperQuad, drivers whose groundbreaking performance fueled record popularity among tour professionals and recreational players alike.
Now, TaylorMade is unveiling the next driver in the r7 lineage, which promises a similar leap in performance and is destined to be similarly embraced. Called the r7 Limited, it also uses Movable Weight Technology to fuel a remarkable boost in performance.
“The r7 Limited is targeted at r7 driver users, whom we have labeled ‘technicians’ – players who like having the ability to adjust their equipment to promote and improve the quality of their shots,” said Tom Olsavsky, TaylorMade senior director of metalwood creation.
But where the r7 SuperQuad promotes a side-to-side change in trajectory of 28 yards, the r7 Limited promotes a change of 35 yards, and does so with only three weights weighing 16-grams, 1-gram and 1-gram. And, whereas the r7 SuperQuad and CGB MAX drivers are decidedly draw-biased, the r7 Limited is neutral.
Configuring the weights properly in the r7 Limited is intuitive and simple: if you want the shot to bend right, put the heavy (16-gram) weight in the toe, if you want the shot to bend left, put the heavy weight in the heel, and if you want the shot to go straight, put the heavy weight in the middle. All three weights and an MWT wrench are included.
The r7 Limited also incorporates a new, modern and beautiful clubhead shape. Reminiscent of a triangle, with soft corners for a pleasing appearance, the head is faster-looking than any r7 driver head before it, and the address footprint is exceptionally large, giving it a substantial and confidence-inspiring appearance.
In fact, the r7 Limited head is longer from front to back than the r7 SuperQuad head, which gives the r7 Limited a deep CG that’s far back from the clubface, making it easier to launch the ball on a high, long flight. The r7 Limited head boasts an extremely high MOI measurement for greater stability and forgiveness. And, like all TaylorMade drivers, r7 Limited features Inverted Cone clubface technology for higher ball speed on off-center hits.
The r7 Limited is equipped with a new high-performance 60-gram graphite shaft, the Matrix XCon 5.5 MOI, which incorporates a stability-enhancing weave that extends from the butt to the middle of the shaft. The XCon 5.5 MOI is specifically designed to work in conjunction with today’s larger, high-MOI driver heads to reduce twisting when contact is made toward the toe or heel. The result is improved stability and energy transfer on toe- and heel-hits, equaling improved accuracy and distance.
The r7 Limited is completed with a radium ion-plated finish, giving it a highly polished look for an exceptionally striking appearance. Available shaft flexes include S, R and M; lofts include men’s and ladies’ 8.5°, 9.5°, 10.5° and 11.5° and men’s left-handed 9.5° and 10.5°.
The manufacturer’s suggested retail price is US$500, and availability at retail begins in the US on September 15, 2008.
The new Diamana ali’islei is a new evolution from the Blue, Red and White Boards, to maximize performance by staggering the rigidity of the shaft from tip to butt, utilizing top carbon materials and molding technology. Mitsubishi Rayon uses its MIT concept, Material Integrate Technology, working with top tour players to build a shaft to satisfy today’s pro need for distance and control. To acheive this, the ali’islei uses an amorphous carbon material in the butt, the weave placed at a 90* angle to eliminate any elastic deformation in the shaft. High technology molding and weave create a true circular shaped shaft with superb bending efficiency. Delicate and precise design technology, fiber content control and rigidity distribution to create stable high repulsion shaft. In Hawaiian Ali’i means king and an aristocrat “the best class”. This shaft will be sold until the end of the 2008 season by Mitsubishi Rayon.
AS PROMISED BY DIAMANA THIS LIMITED EDITION IS NO LONGER BEING PRODUCED. DIAMANA IS DOWN TO THEIR LAST STOCK SO THIS IS THE LAST CHANCE TO GET THE ALI’ISLEI AS ONCE STOCK SELLS OUT THIS SHAFT WILL NEVER BE AVAILABLE AGAIN.